This is the continuation of the transcript of DM Radio’s program titled “The Eyes Have It: Ten Reasons Why Data Visualization Rocks.”
Eric Kavanagh: Yeah, that’s a good point. What are some of the, to get to that other question, what are some of the bigger mistakes you have seen people make when trying to use data visualization to communicate something?
Suzanne Hoffman: You know what, mistakes not so much as just poor behavior as they constantly use the same type of visualization for data that would bode well in a different one. Again, this whole concept of a guided analysis or being able to understand what best practices, or being able to hand best practices.
And I think Byron actually said it earlier, do I need a cross tab for this as opposed to having a bar chart or having a pie chart or having some other visualization, which is more appropriate to the data in hand.
So it won't be quite as eye catching, and it won't be as impactful if I use even the wrong data element in the wrong visualization. I won't be able to get to the underlying information that I need as quickly, nor will I be able to blend it as quickly.
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If I am really going to use a scatter plot, that enables me to use and to look at a huge array of information, across product lines or across timeframes whereas if I am just using a map or if I am using a bar chart, I don’t have that same interaction in contextual fields with the data that I need. So I think that that’s actually a big issue, and that’s for people who already have embraced visualization.
Eric Kavanagh: Yeah. I guess maybe Mark, I will bring you back in because you have been studying a lot about Big Data, and of course one of the comments I heard Robin Bloor make one time which I thought was rather astute is that it’s just not unstructured data. It's just largely un-modeled data because of course a lot of that so-called unstructured data is highly structured.
You made that point in a webcast just yesterday I believe. But it seems to me that these challenges of trying to find the best data visualization approach or tactic to use in a particular case in the world of highly structured data like transactions and who bought how many products where and so forth gets a whole lot more complicated when you start working with these different kinds of Big Data, right?
Mark Madsen: Yeah. I think when the data is more variable, and there is more variety of it. You think back to the early days of BI data warehousing with a couple of fact tables and a handful of dimensions. And now you have got hundreds of tables, and you are throwing in data with a huge number of attributes that you don’t have, as Suzanne said guardrails around things anymore.
And with this huge variety, you also can’t model everything in very effectively and so the tools need to pick up some of the slack and give you the ability to look at it five different ways. And to do that in a spreadsheet or BI tool certainly isn’t easy, and so it reduces the effectiveness of both the tools and the information.
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Maritime security is a critical aspect of global trade, naval operations, and international relations. The maritime industry faces various threats, including piracy, smuggling, human trafficking, and terrorism. To mitigate these risks, maritime security firms have increasingly turned to advanced technologies for monitoring and protection. One such firm, OceanGuard Security, has leveraged data visualization technology to enhance its operational effectiveness. This case study explores how OceanGuard Security implemented data visualization tools to improve threat detection, decision-making, and overall maritime security.
OceanGuard Security is a leading maritime security firm providing comprehensive solutions for shipping companies, port authorities, and naval forces. Their services include vessel protection, port security, risk assessment, and crisis management. With operations spanning multiple regions, the firm needed a robust system to aggregate, analyze, and visualize vast amounts of data from various sources, including satellite imagery, radar, AIS (Automatic Identification System) data, and intelligence reports.
Before implementing data visualization technology, OceanGuard Security faced several challenges:
To address these challenges, OceanGuard Security partnered with VizTech Solutions, a company specializing in data visualization software for security and defense industries. The project involved several key steps:
The implementation of data visualization technology had a profound impact on OceanGuard Security's operations:
A notable example of the enhanced capabilities provided by data visualization technology occurred during an incident involving a suspicious vessel in the Gulf of Aden, a region known for piracy. The AIS data indicated unusual movement patterns, and the predictive modeling tool flagged the vessel as a potential threat based on historical data.
Using the interactive dashboards, the security team at OceanGuard Security quickly assessed the situation. They identified the vessel's route, speed, and recent activities. Satellite imagery confirmed the presence of small boats approaching the vessel, consistent with pirate tactics.
The real-time analytics and visualization tools enabled the security team to coordinate a response swiftly. They alerted nearby naval forces and directed a security patrol vessel to intercept the suspicious vessel. The coordinated response led to the successful prevention of a potential piracy attack, showcasing the effectiveness of the data visualization platform in enhancing maritime security.
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